Apple will make a big event on September 9, iPhone 17 and new Apple Watch can be announced
Apple recently postponed its virtual assistant Siri’s AI update.
Apple has confirmed that it will hold a large event on 9 September 2025 at its headquarters Apple Park, Cupertino. In the invitation sent to the media, the tagline of this event has been placed – “Awe Dropping”, which is increasing eagerness about the company’s new products. According to the news of CNN, Apple introduces its new iPhone every year and this time too is expected to unveil the iPhone 17. Apart from this, new Apple Watches and other possible devices may also be announced.
According to the news, iPhone is the highest selling product of Apple, so this launch matters specially for the company. However, given the current economic situation and the limited budget of consumers, it will be interesting to see how the new model performs in the market.
Apple’s next move in the era of AI
This event is also important because Apple recently postponed the AI update of its virtual assistant Siri. This update would have been an important step towards bringing Siri equal to generative AI tools like Chatgpt and Google Gemini. Last year, the company launched the iPhone 16 with Built for Apple Intelligence tagline, and there is a possibility that AI-competent features will be emphasized this year too.
Investors and tech world eyes on Apple
This event of Apple is not only an announcement of a new iPhone, but it is also an opportunity to check if Apple still remains the leader of technology and innovation. Investors are looking at this event as a sign, especially in terms of direction of the company, especially AI and hardware integration.
Apple shifted a large part of the production of iPhones in India
Apple has shifted the production of most of its iPhones sold in the US to India. The move aims to reduce dependence on China, which has yet been the major center of iPhone construction. Although India has recently faced 50% tariff from the US, the smartphones are currently free from this fee. That is, this tariff will not be applied to Apple’s iPhones. This change has come at a time when Apple wants to make its global supply chain more diverse and safe.
