Colgate Pamolive The distributors of K have decided to stop the purchase of all the products of the company in Maharashtra from 12 May. Distributors allege that Colgate is giving huge discounts to quick-commerce companies, which is against the interests of general trade. The All India Consumer Products Association (AICPDF) said in a statement, “Quick-commerce companies like Colgate Blinkit, Jepto and Instamart are aggressively pushing the stock forward and giving a huge discount of 50-60 percent on MRP.”
If the company does not take corrective action, the campaign will be run across the country
AICPDF is a umbrella body of FMCG distributors across India. It said that these collective action is being raised after months of “despair and unresolved complaints.” AICPDF warned that if the company fails to initiate corrective action, these state -level action may soon turn into a nationwide campaign, which will potentially withdraw the collate products from retail shops. The Federation claims that it represents more than 4.5 lakh FMCG distributors. The association had earlier also contacted the Fair Trade Regulatory Commission Commission (CCI) demanding an inquiry against FMCG companies on the issue.
Company shares closed with a slight lead on Tuesday
Let us tell you that while the business of quick-commerce companies in the country is growing rapidly, on the other hand the business of small shopkeepers is being badly affected. After affecting the shopkeepers, the distributors are also being affected due to quick-commerce companies. Let us tell you that Colgate Pamolive is an American company. Its Indian Unit- Colgate Pamolive (India) Limited handles business in India. Colgate Pamolive (India) is a list in the Indian stock market. On Tuesday, the company’s shares rose by 0.13 per cent (Rs 3.30) on BSE at Rs 2620.65. The company’s current market cap is Rs 71,277.92 crore.
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