Sanjay Leela Bhansali’s Hiramandi: The Diamond Bazaar completed 1 year, series broke many records
Sanjay Leela Bhansali, one of the most prestigious filmmakers of Indian cinema, is always known for his grand presentations, intensive direction and unique approach. His films celebrate Indian culture and heritage and join the audience globally.
A year ago, Bhansali made a banging entry through his first presentation on the digital medium ‘Hiramandi: The Diamond Bazar’, which soon became India’s global breakout hit. This web series of Bhansali also introduced an emotional and sensory story on the digital platform, retaining his cinematic grandeur.
Hiramandi not only mesmerized the audience in India, but also became internationally. It broke several records and established itself as a historical achievement in the world of digital storytelling. Released on May 1, Hiramandi created panic in the first week. It became India’s most viewed web series and became the web series of the most viewed non-English language globally.
In the first seven days it got 4.5 million views and 33 million hours of viewership. It emerged as the largest Indian scripted series ever, which made it to the top 10 list in 43 countries. Hiramandi proved the strength of Indian story and its global reach by finishing second in Netflix’s non-English TV list.
The series saw brilliant performances of talented artists like Manisha Koirala, Sonakshi Sinha, Aditi Rao Hydari, Richa Chadha, Sharmin Sehgal, Sanjida Sheikh, Fardeen Khan, Taha Shah Badusha, Shekhar Suman and Study Suman. The story of the show is established in Hira Mandi, the Red-Light area of Lahore at the time of British rule, where the backdrop of the freedom struggle is composed by a deep saga of love, sacrifice, power and resistance.
Directed by grandeur and deeply directed by his identity, this series once again established Sanjay Leela Bhansali as a great filmmaker. It was not just a critical success, but became a cultural and cinematic movement. Hiramandi took the Indian OTT world to the global level and Bhansali was given Raj Kapoor, Guru Dutt and K.K. Standed up in the category of veterans like Asif.
